Jason Kelce “is in talks” to host his own late-night show produced by NFL Films and broadcasted by ESPN, John Ourand reported for Puck.

Sources told Ourand the proposed show, which would feature “Kelce with other athletes and celebrities,” would air on Friday nights starting in January.

Kelce retired from the NFL in March after 13 seasons with the Philadelphia Eagles. He started working as an analyst for ESPN’s Monday Night Countdown ahead of the 2024 season.

ESPN announced in May that the network had signed Kelce to a “multi-year” deal, which was reportedly worth just under $2 million.

It sounds like ESPN is now hoping to use his contract to create a show that will appeal when clipped and posted on social media, which Ourand described as the network’s current goal.

The network has previously reported on the success of other programs like the Pat McAfee Show by sharing viewership numbers from clips on YouTube, social media and the ESPN app in addition to traditional broadcast viewers.

Ourand wrote that the show is currently set to air for five consecutive Fridays. Whether or not the show succeeds in its goal of gaining traction on social media could determine if it extends past that number.

This marks the latest move Kelce has made to further his media career since retiring as a player. In August he and his brother, Kansas City Chiefs tight end Travis Kelce, signed a deal worth a reported $100 million with Amazon’s Wondery podcast studio for the rights to their podcast New Heights with Jason & Travis Kelce.

For now Kelce is set to continue working on ESPN’s Monday Night Football broadcasts, starting next Monday with a Week 9 contest between the New York Giants and the Pittsburgh Steelers.